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Who We Are

Opticians who care

Established in 1946, our legacy speaks for itself. Rest assured, you’re in trusted and experienced hands. We offer a choice of four branches across Nottinghamshire. We are proud to be independent, allowing us to focus on what matters – You.

  • Independent
  • Established since 1946
  • Four Branches

Our Mission

More than exceptional eyecare

We believe we shouldn’t stop at just offering exceptional eyecare and eyewear. We are unique with our emphasis on your happiness and wellbeing throughout the entire journey, from examinations through to aftercare and specialist needs. With Pinders, you can enjoy Advanced Personalised Care.

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Pinders Care Plan

Exclusive benefits. Expert care. One simple monthly fee.

Looking for complete peace of mind when it comes to your eyecare? With the Pinders Care Plan, you’ll receive VIP treatment as standard — from our Ultimate Eye Examinations to emergency eyecare, and up to 50% off all eyewear, including stylish sunglasses and prescription lenses. Designed to make quality eyecare more accessible, our Care Plan turns luxury into everyday value. 

What Do Our Clients Say?

“First time going to this Pinders, and what can i say….OUTSTANDING!!! I phoned for an emergency appointment with what I thought was a really bad floater in my vision. It turned out to be a bad bleed, Emma was so nice and explained everything so
Ms B, Mansfield
Emergency Appointment
“The speed & efficiency maintained by both staff present was awe inspiring, I was welcomed as soon as I walked in & dealt with kindness until I left, I will definitely be returning. The whole experience was brilliant. Thank you.
Mrs A, Ollerton
Diabetic Screening
“The professionalism and thoroughness of the optician and her calm, engaging and reassuring manner. She was excellent 
Mrs P, Southwell
Eye Examination
“I have been with Pinders for more years than I care to remember. The staff are always friendly whilst still being professional. The range of frames is good and value for money. However, for me it’s like popping in to see an old friend. You
Mrs K, Warsop
Eye Examination and Eyewear
“I have always felt at ease and so comfortable with Stephanie. She explains everything she is doing well and in detail. She is so friendly as are the lovely receptionists there. They are all a credit to Pinders, and I would not feel comfortable going
Mrs W, Warsop
Diabetic Screening

Meet the team

Our valued staff

Heidi

Support Team

Heidi is currently studying for her A-Levels and works with us in our Mansfield branch on Saturdays. While continuing her education, she is also developing valuable skills and gaining experience in a professional and caring environment. Her enthusiasm and willingness to learn make her a great addition to the team.

Lori

Support Team

Originally from Chicago, Lori joined the Ollerton team in 2018. Known for her exceptional customer service and vibrant accent, she’s always attentive and eager to assist, ensuring clients feel valued and well cared for.

Emma

Support Team

Since joining Pinders in 2021, Emma has worked between our Ollerton and Mansfield branches. One day she may be greeting you at Ollerton, and the next she could be answering calls in our Mansfield branch. Her adaptability and dedication make her a key asset to the team.

Louise

Support Team

Louise joined the Southwell team in 2022 and is known for her welcoming smile and genuine desire to help. You’ll often find her at the reception desk, assisting with bookings or offering advice. Louise’s cheerful attitude ensures every client feels well cared for.

Jill

Support Team

With extensive experience, Jill has been with our Southwell branch since 2015. Having worked with Pinders since 1998 at our former Mansfield location on Rufford Avenue, Jill’s dedication to excellent client care make her a trusted team member.

Mel

Support Team

Mel joined the Mansfield team in 2022. She’s often the first person to greet you at your appointment, and her beautiful flower arrangements add a special touch to the branch. Plus, she makes an exceptional cup of coffee, ensuring every visit is comfortable and enjoyable.

Kate

Support Team

Since joining the team in 2021, Kate has become an integral part of the Mansfield branch. Whether answering the phone, greeting you at reception, or supporting our Optometrists and Dispensing Opticians, Kate’s versatility and hands-on approach ensure great service every time.

Jackie

Support Team

Part of the Mansfield team since 1992, Jackie is known for her kindness and care for our clients. Now working part time, you might find her assisting clients into taxis or offering a helping hand where needed. Jackie’s friendly presence and long-standing relationships with clients have made her a trusted face at Pinders.

Allyson

Support Team

Allyson first joined Pinders in 1985 and returned in 1994 after taking time off to raise her family. Though often behind the scenes in our Mansfield branch, she plays a vital administrative role. Though you may not see her often, you’ll often speak with her over the phone for expert support.

Steph

Diabetic Eye Screener/Clinical Assistant

Steph joined Pinders in 2018 as a Diabetic Eye Screener and now works across all branches running our diabetic eye clinics. She has extensive knowledge of diabetic eye health and also supports our advanced AMD Treatment service as a Clinical Assistant..

Karen Herbert

Dispensing Optician

Karen has been with Pinders since 2003 and qualified as a Dispensing Optician in 2012. Based at our Warsop branch, she combines her experience with a passion for ensuring clients receive eyewear that suits their lifestyle and needs.

Natalie Lovell

Dispensing Optician

Natalie’s career in optics began in 2004, and she qualified as a Dispensing Optician in 2013. Joining Pinders in Southwell in 2024, she loves providing stylish eyewear that suits clients' lifestyle needs.

Becky Gibson

Dispensing Optician

Becky joined Pinders in 2022 as a newly qualified Dispensing Optician with a passion for vibrant, distinctive eyewear. She enjoys helping clients who suffer with low vision to find solutions that combine style and function. Becky also provides Dry Eye treatments in our Eye Spa, offering a tailored approach to eyecare.

Joanne Symonds

Dispensing Optician

Jo is our longest-serving employee, having joined Pinders at seventeen. With vast dispensing knowledge, she also examines for the Association of British Dispensing Opticians. You’ll find her at our Mansfield branch, where she continues to serve clients with expertise and care.

Billy Barnfather

Optometrist

Billy started as a Saturday assistant and was inspired to become an Optometrist. After graduating from Aston University in 2023, he returned to Pinders and qualified as an Optometrist in 2024, working between our Mansfield and Ollerton branches.

Husnain Rasool

Optometrist

Husnain joined Pinders in 2020 as a graduate and qualified as an Optometrist in 2022. He now works across our Mansfield, Southwell, and Ollerton branches, building strong relationships with clients and offering expert eyecare.

Mary Ryan

Optometrist

Mary joined our Southwell branch in 2022, bringing years of experience as an Optometrist. With a passion for continuous learning, she thrives on developing her skills and providing exceptional care to each client she sees.

Emma Flatters

Optometrist

Emma, has been with Pinders since 1999, building a loyal client base. Known for her excellent care, she divides her time between our Mansfield and Warsop branches, ensuring personalised, high-quality service to each client.

Pete Herniman

Dispensing Optician & Director

Pete joined Pinders in 2013 and became a director in 2017. He specialises in bespoke eyewear and is particularly passionate about supporting children and young people, helping them find the best optical solutions for their unique needs. You will find him in our Southwell branch.

Martine Lilleyman

Dispensing Optician & Director

Martine, a Dispensing Optician since 1993, joined Pinders in 2003 and became a director in 2017. Based in our Mansfield branch, she’s passionate about selecting stylish frames and lifestyle lenses, ensuring clients receive eyewear that enhances both appearance and comfort.

Hannah Shooter

Optometrist & Clinical Director

Hannah joined Pinders in 2002 from Cardiff University and became Clinical Director in 2017. Passionate about dry eye management, she’s a trusted Optometrist, primarily based in our Mansfield branch, where she leads with expertise and dedication.